Uber is a platform where those who drive and deliver can connect with riders, eaters, and restaurants. Uber’s brand guide consists of 9 core elements and respective web pages. It’s elegant, detailed and well-constructed. The brand guide includes: Logo Construction Clear Space & Exceptions Color Scale Placement Logo Usage with Partnerships Lockups Social Icons Typeface […]
Telenav is a leading provider of connected car and location-based services, focused on transforming life on the go for people – before, during, and after every drive. Scout’s brand guide is clear and well-organized. The guide includes: Brand Identity Brand Name Usage Signature & Clear Zones Signature Colors Signature Misuses Product Portfolio Color Palette Typography […]
Jamie Trevor Oliver MBE is a British chef and restaurateur. He is known for his approachable cuisine, which has led him to front numerous television shows and open many restaurants. Jamie Oliver’s brand guideline is very detailed with text. The guide consist of two versions: mass and premium. For each version, it includes: Identity Info […]
Skype is a voicechat software connects people from anywhere. Skype’s brand guideline is friendly, far from formal language. It’s extraordinarily long but easy-to-read. The brand guide includes: Illustrations Mission and Vision Logo Versions (Printed and Online) Brand Colours and Typefaces Logo Do’s and Don’ts Strapline Examples Speech Bubble Usage Logo with Partnership Logos
GoDaddy Inc. is a technology provider to small businesses, Web design professionals and individuals. The Company delivers cloud-based products and personalized customer care. GoDaddy’s brand guide is simple and clean and focuses only on identity information. The Brand Guide includes: Logo usage called Lockup Mark Usage Wordmark Usage Placement Rules Trademark Violations Usage Examples Legal […]