Section: Trademark Rules

Nutanix

Article

Nutanix, Inc. is a cloud computing company that sells software, cloud services, and software-defined storage. Nutanix’s brand guide is modern, simple and elegant. The brand guide includes: Tone of Voice Brand Personality Logo Usage Wordmark Usage Logomark Usage Clear Space and Minimum Size Logo Misuse Logo Variations Color Palette Typography Illustrations Iconography Imagery Videography Trademark […]

Boise Cascade

Article

Boise Cascade is a North American manufacturer of wood products and wholesale distributor of building materials. Boise Cascade’s brand guide is simple and straightforward. The brand guide includes: Color Palette Typography Brand Personality Tone of Voice Photography Imagery Logo Variations Logo Usage Logo Misuse Trademark Rules Legal Info

COMSOL

Article

COMSOL develops multiphysics software used by engineers and researchers to simulate real-world designs, devices, and processes across industries. COMSOL’s brand guide is simple and straightforward. The brand guide includes: Logo Usage Logo Anatomy Clear Space Logo Misuse Trademark Rules Typography Color Palette Brand Application Examples

Coalfire

Article

Coalfire is the cybersecurity advisor that combines extensive cloud expertise, technology, and innovative approaches to help clients develop scalable programs. Coalfire’s brand guide is modern and elegant. The brand guide includes: Mission and Values About Tagline Target Audience Tone of Voice Editorial Guide Logo Variations Logo Usage Logomark Usage Clear Space Logo Misuse Co-branding Typography […]

UNESCO

Article

The United Nations Educational, Scientific and Cultural Organization is a specialised agency of the United Nations aimed at promoting world peace and security through international cooperation in education, the sciences, and culture. UNESCO’s brand guide is detailed and filled with usage examples. The brand guide includes: Logo Usage Sub-branding Logo Anatomy Clear Space and Minimum […]

Pella

Article

The Pella Corporation is a window and door manufacturing company headquartered in Pella, Iowa. Pella’s brand guide is modern and simple. It consists of three different approaches of brand: consumer, trade and employer. The brand guide includes: Introduction Brand Platform Brand Pillars Target Audience Typography Logo Variations Clear Space Logo Usage Logo Misuse Logo Best […]

Tricoya

Article

Tricoya produces construction materials and develops modified wood timber technologies. Tricoya’s brand guide is formal and elegant. The brand guide includes: Legal Info Logo Anatomy Logo Usage Brand Values (Identity) Logo Variations Clear Space Tone of Voice Color Palette Typography Iconography Trademark Rules Trademark Violation Printed Materials

Bitmoji

Article

Bitmoji is a secondary social media app that people use to create little cartoon versions of themselves, which they then use on their various social media accounts. Bitmoji’s brand guide is energic, engaging and modern. The brand guide includes: Trademark Rules Trademark Violations Logo Usage Icon Usage Wordmark Usage Logo Misuse Clear Space and Minimum […]

BlackBerry

Article

BlackBerry is a cybersecurity company specializing in enterprise critical event management solutions, endpoint protection, and securing the Internet of things using artificial intelligence and machine learning against cyberthreats. BlackBerry’s brand guide is simple and elegant. The brand guide includes: Logo Anatomy Clear Space and Minimum Size Logo Misuse Color Palette Typography Photography Brand Family – […]

Blue Prism

Article

Blue Prism is a multinational software corporation that makes enterprise robotic process automation software that provides a digital workforce designed to automate complex, end-to-end operational activities. Blue Prism’s brand guide is bold and colorful. The brand guide includes: Typography Trademark Rules Trademark Violations Legal Info Button Design Tagline Usage Logo Usage Logo Variations Logo Misuse […]