Section: Seal Usage

University of the Pacific

Article

University of the Pacific is a private university devoted to experience-driven education that gives students pathways to the fastest growing sectors. University of the Pacific’s brand guide is playful and elegant. The brand guide includes: Brand Personality Brand Pillars (Identity) Brand Foundation Brand Narrative Tone of Voice Logo Variations Logo Usage Wordmark Usage Clear Space […]

City of San Marcos

Article

San Marcos is a city in Texas, United States. City of San Marcos’ brand guide is formal and well-explained. The brand guide includes: Logo Usage Clear Space Color Palette Color Usage Logo Misuse Typography Seal Usage Sub-branding Usage Brand Application Examples Printed Materials Photography

Morehouse College

Article

Morehouse College is a private historically black men’s liberal arts college in Atlanta, Georgia. Morehouse College’s brand guide is straightforward and clean. The brand guide includes: Typography Color Palette Logo Variations Logo Usage Seal Usage Logo Placement Logo Misuse Sub-branding Photography Videography

Colorado Community College System

Article

The Colorado Community College System (CCCS) is made of up 13 unique colleges with over 35 locations across the state, educating over 125,000 students every year. CCCS’s brand guide is formal and elegant. The brand guide includes: Logo Usage Logo Variations Clear Space and Minimum Size Logo Placement Seal Usage Logo Misuse Co-branding Color Palette […]