Nutanix, Inc. is a cloud computing company that sells software, cloud services, and software-defined storage. Nutanix’s brand guide is modern, simple and elegant. The brand guide includes: Tone of Voice Brand Personality Logo Usage Wordmark Usage Logomark Usage Clear Space and Minimum Size Logo Misuse Logo Variations Color Palette Typography Illustrations Iconography Imagery Videography Trademark […]
Henkel is a multinational chemical and consumer goods company that is active both in the consumer and industrial sector. Henkel X’s brand guide is detailed and modern. The brand guide includes: Brand Journey Logo Usage Logomark Usage Clear Space Logo Variations Logo Misuse Co-branding Sub-branding Color Palette Typography Photography Graphic Elements Tone of Voice Brand […]
Affiliated Distributors operates as an independent distribution and manufacturing company. The Company specializes in distributing and manufacturing construction and industrial products. Affiliated Distributors’ brand guide is energetic and clean. The brand guide includes: Logo & Logomark Usage Tagline Usage Logo Variations Clear Space and Minimum Size Logo Misuse Brand Application Examples
ReFED is a national nonprofit working to end food loss and waste across the U.S. food system. ReFED’s brand guide is fresh, modern and clean. The brand guide includes: Introduction Mission & Vision Brand Positioning & Purpose Brand Values Tone of Voice Logo Anatomy Clear Space Logomark Usage Logo Usage Logo Misuse Co-branding Color Palette […]
LiveIntent helps deliver ads and marketing material to consumers based on info derived from their email, allowing advertisers and marketers to follow potential customers from device to device. LiveIntent’s brand guide is brief, bold and colorful. The brand guide includes: Brand Mission Brand Pillars (Identity) Logomark Usage Logo Versions Logo Usage Color Palette Imagery Iconography […]
Coalfire is the cybersecurity advisor that combines extensive cloud expertise, technology, and innovative approaches to help clients develop scalable programs. Coalfire’s brand guide is modern and elegant. The brand guide includes: Mission and Values About Tagline Target Audience Tone of Voice Editorial Guide Logo Variations Logo Usage Logomark Usage Clear Space Logo Misuse Co-branding Typography […]
Emerson Electric manufactures products and provides engineering services for a wide range of industrial, commercial, and consumer markets. Emerson Electric’s brand guide is formal and straightforward. The brand guide includes: Logomark (Brand Mark) Logo Anatomy Legal Info Clear Space and Minimum Size Logo Variations Brand Portfolio Typography Color Palette
The Society of Women Engineers is the world’s largest advocate and catalyst for change for women in engineering and technology. SWE’s brand guide is very detailed and formal. The brand guide includes: Introduction and Principles Mission and Values Brand Attributes (Personality) Master Logo Anatomy Logomark Usage Wordmark Usage Logo Misuse Clear Space and Sizing Printed […]
Evernote is an app designed for note taking, organizing, task management, and archiving. Evernote’s brand guide is well-designed, simple and clean. The brand guide includes: Introduction Logo Lockup Logomark Usage Logo Color Usage Minimum Size and Clear Space Logo Misuse Color Palette Typography
Disqus is a blog comment hosting service for web sites and online communities that use a networked platform. Disqus’ brand guide is modern and minimalist. The brand guide includes: Brand Identity Brand Personality Logomarks Logo Usage Logo Misuse Color Palette Typography Iconography