ConocoPhillips is a multinational corporation engaged in hydrocarbon exploration. ConocoPhillips’ brand guide is detailed and formal. The brand guide includes: Glossary Brand Positioning Brand Values Brand Attributes (Identity) Tone of Voice Legal Info Logo Usage Logo Anatomy Logo Variations Clear Space and Minimum Size Logo Misuse Sub-branding Co-branding Color Palette Typography Imagery Pattern Usage Iconography […]
Boise Cascade is a North American manufacturer of wood products and wholesale distributor of building materials. Boise Cascade’s brand guide is simple and straightforward. The brand guide includes: Color Palette Typography Brand Personality Tone of Voice Photography Imagery Logo Variations Logo Usage Logo Misuse Trademark Rules Legal Info
Gildan is a Canadian manufacturer of branded clothing, including undecorated blank activewear such as t-shirts, sport shirts and fleeces. ANVIL’s brand guide is modern and elegant. The brand guide includes: Brand Identity Brand Attributes Target Audience Logo Variations Minimum Size and Clear Space Logo Misuse Color Palette Social Media Using Typography Photography Legal Info
Covered California is the health insurance marketplace in the U.S. state of California established under a federal act. Covered California’s brand guide is formal, brief and straightforward. The brand guide includes: Legal Info Logo Variations Logo Usage Clear Space and Minimum Size Logo Misuse
Coalfire is the cybersecurity advisor that combines extensive cloud expertise, technology, and innovative approaches to help clients develop scalable programs. Coalfire’s brand guide is modern and elegant. The brand guide includes: Mission and Values About Tagline Target Audience Tone of Voice Editorial Guide Logo Variations Logo Usage Logomark Usage Clear Space Logo Misuse Co-branding Typography […]
Tricoya produces construction materials and develops modified wood timber technologies. Tricoya’s brand guide is formal and elegant. The brand guide includes: Legal Info Logo Anatomy Logo Usage Brand Values (Identity) Logo Variations Clear Space Tone of Voice Color Palette Typography Iconography Trademark Rules Trademark Violation Printed Materials
Emerson Electric manufactures products and provides engineering services for a wide range of industrial, commercial, and consumer markets. Emerson Electric’s brand guide is formal and straightforward. The brand guide includes: Logomark (Brand Mark) Logo Anatomy Legal Info Clear Space and Minimum Size Logo Variations Brand Portfolio Typography Color Palette
Automatic Data Processing is a provider of human resources management software and services. ADP’s brand guide focuses only on logo usage. It’s brief and clean. The brand guide includes: Logo Usage Logo Variations Tagline Usage Clear Space and Minimum Size Logo Misuse Co-branding Legal Info
BlackBerry is a cybersecurity company specializing in enterprise critical event management solutions, endpoint protection, and securing the Internet of things using artificial intelligence and machine learning against cyberthreats. BlackBerry’s brand guide is simple and elegant. The brand guide includes: Logo Anatomy Clear Space and Minimum Size Logo Misuse Color Palette Typography Photography Brand Family – […]
Blue Prism is a multinational software corporation that makes enterprise robotic process automation software that provides a digital workforce designed to automate complex, end-to-end operational activities. Blue Prism’s brand guide is bold and colorful. The brand guide includes: Typography Trademark Rules Trademark Violations Legal Info Button Design Tagline Usage Logo Usage Logo Variations Logo Misuse […]