Nutanix, Inc. is a cloud computing company that sells software, cloud services, and software-defined storage. Nutanix’s brand guide is modern, simple and elegant. The brand guide includes: Tone of Voice Brand Personality Logo Usage Wordmark Usage Logomark Usage Clear Space and Minimum Size Logo Misuse Logo Variations Color Palette Typography Illustrations Iconography Imagery Videography Trademark […]
ConocoPhillips is a multinational corporation engaged in hydrocarbon exploration. ConocoPhillips’ brand guide is detailed and formal. The brand guide includes: Glossary Brand Positioning Brand Values Brand Attributes (Identity) Tone of Voice Legal Info Logo Usage Logo Anatomy Logo Variations Clear Space and Minimum Size Logo Misuse Sub-branding Co-branding Color Palette Typography Imagery Pattern Usage Iconography […]
Spaces is a full service co-working environment. Spaces’ brand guide is modern, clean and bold. The brand guide includes: Brand Manifesto Logo Usage Logo Variations Clear Space Logo Misuse Color Palette Typography Brand Application Examples Iconography Patterns Illustrations Printed Materials Co-branding Photography Imagery
Boise Cascade is a North American manufacturer of wood products and wholesale distributor of building materials. Boise Cascade’s brand guide is simple and straightforward. The brand guide includes: Color Palette Typography Brand Personality Tone of Voice Photography Imagery Logo Variations Logo Usage Logo Misuse Trademark Rules Legal Info
MDO is an enterprise data platform that has a strong base of master data management with a data intelligence workbench (DIW) which has intuitive AI and machine learning models for managing big data and improving data quality. MDO’s brand guide is modern, clean and elegant. It shows both the main corporate brand Prospecta and the […]
Songkick is a concert discovery service owned by Warner Music Group. Songkick’s brand guide is brief, simple and clean. The brand guide includes: Wordmark Usage Clear Space Wordmark Variants Icon Usage Typography Color Palette Logo Usage Logo Misuse Brand Attribution Iconography Imagery
The Northeast Indiana Regional Partnership is an economic development team working to attract business and talent to an 11-county region in the Midwest. Northeast Indiana’s brand guide is introducing the region and opportunities. It’s vivid and modern. The brand guide includes: Brand Identity Brand Promise Brand Personality Tone of Voice Target Audience Imagery Logo Versions […]
SalesLoft is a sales engagement platform that offers functionality for the entire sales organization. SalesLoft’s brand guide is detailed and well-designed. The brand guide includes: About Tone of Voice Logo Usage Symbol Usage Clear Space Design Principles Logo Misuse Color Palette Typography Graphic Elements Illustrations Imagery Templates Brand Application Examples
LiveIntent helps deliver ads and marketing material to consumers based on info derived from their email, allowing advertisers and marketers to follow potential customers from device to device. LiveIntent’s brand guide is brief, bold and colorful. The brand guide includes: Brand Mission Brand Pillars (Identity) Logomark Usage Logo Versions Logo Usage Color Palette Imagery Iconography […]
Malouf is a furniture and bedding manufacturer. Malouf’s brand guide is clear and elegant. The brand guide includes: Brand Platform Purpose and Vision Brand Personality Logo Usage (Wordmark) Clear Space Logo Variations Brand Application Examples Color Palette Typography Imagery