Nutanix, Inc. is a cloud computing company that sells software, cloud services, and software-defined storage. Nutanix’s brand guide is modern, simple and elegant. The brand guide includes: Tone of Voice Brand Personality Logo Usage Wordmark Usage Logomark Usage Clear Space and Minimum Size Logo Misuse Logo Variations Color Palette Typography Illustrations Iconography Imagery Videography Trademark […]
Spaces is a full service co-working environment. Spaces’ brand guide is modern, clean and bold. The brand guide includes: Brand Manifesto Logo Usage Logo Variations Clear Space Logo Misuse Color Palette Typography Brand Application Examples Iconography Patterns Illustrations Printed Materials Co-branding Photography Imagery
ReFED is a national nonprofit working to end food loss and waste across the U.S. food system. ReFED’s brand guide is fresh, modern and clean. The brand guide includes: Introduction Mission & Vision Brand Positioning & Purpose Brand Values Tone of Voice Logo Anatomy Clear Space Logomark Usage Logo Usage Logo Misuse Co-branding Color Palette […]
Seagate Technology is a provider of electronic data storage technology and solutions. The company’s principal products are hard disk drives (HDDs). Seagate’s brand guide is detailed, modern and well-designed. The brand guide includes: Mission Story Brand Purpose, Promise and Experience Brand Pillars Brand Values Brand Personality Brand Messaging Tone of Voice Editorial Guide Brand Identity […]
La Panzanella Artisanal Foods Co. is a family-owned bakery that crafts crackers and artisan cookies. La Panzanella’s brand guide is energetic and colorful. The brand guide includes: Brand Manifesto Target Audience Brand Personality Brand Identity Brand Differentiators Tone of Voice Typography Graphic Elements Illustrations Color Palette Photography Logo Usage Logo Misuse Logo Variations
SalesLoft is a sales engagement platform that offers functionality for the entire sales organization. SalesLoft’s brand guide is detailed and well-designed. The brand guide includes: About Tone of Voice Logo Usage Symbol Usage Clear Space Design Principles Logo Misuse Color Palette Typography Graphic Elements Illustrations Imagery Templates Brand Application Examples
Blue Prism is a multinational software corporation that makes enterprise robotic process automation software that provides a digital workforce designed to automate complex, end-to-end operational activities. Blue Prism’s brand guide is bold and colorful. The brand guide includes: Typography Trademark Rules Trademark Violations Legal Info Button Design Tagline Usage Logo Usage Logo Variations Logo Misuse […]
CEIPAL provides a SaaS platform that automates both the front- and back-office business operations of staffing companies. CEIPAL’s brand guide is brief and modern. The brand guide includes: Logo Variations Logo Usage Clear Space Logo Misuse Color Palette Typography Illustrations
Pearson Education is an education publishing and assessment service to schools and corporations, as well for students directly. Pearson’s brand guide is very detailed, showing many aspects of the company and its brand. The brand guide includes: Brand Identity Brand Personality Logo Anatomy Logo Usage Logotype Usage Clear Space and Sizing Logo Positioning Logo Variations […]
Notion is a all-in-one workspace application for notes, tasks, wikis and more. Notion’s brand guide is a short Notion page. The page is clean and nice. The brand guide includes: Logo Usage Logo Misuse Typography Illustrations Social Media Usage