Section: Brand Portfolio

HINKLEY

Article

HINKLEY is a designer and manufacturer of lighting and ceiling fan products. Hinkley’s brand guide is simple and elegant. The brand guide includes: Mission Brand Values Logo Usage Clear Space and Sizing Logo Misuse Color Palette Typography Social Media Rules Brand Portfolio

Skillsoft

Article

Skillsoft is an educational technology company that produces learning management system software and content. Skillsoft’s brand guide is formal and detailed. The brand guide includes: About Brand Portfolio Brand Culture Brand History Tone of Voice Editorial Guide Logo Usage Logo Variations Clear Space and Minimum Size Logo Misuse Sub-branding¬† Color Palette Typography Iconography Photography Brand […]

Emerson Electric

Article

Emerson Electric manufactures products and provides engineering services for a wide range of industrial, commercial, and consumer markets. Emerson Electric’s brand guide is formal and straightforward. The brand guide includes: Logomark (Brand Mark) Logo Anatomy Legal Info Clear Space and Minimum Size Logo Variations Brand Portfolio Typography Color Palette

Boy Scouts of America

Article

The Boy Scouts of America (the BSA) is one of the largest Scouting organizations in the United States of America and one of the largest youth organizations in the U.S., with more than 2.4 million youth participants and nearly one million adult volunteers. Boy Scouts of America’s brand guide is a very detailed and well-designed. […]