Songkick is a concert discovery service owned by Warner Music Group. Songkick’s brand guide is brief, simple and clean. The brand guide includes: Wordmark Usage Clear Space Wordmark Variants Icon Usage Typography Color Palette Logo Usage Logo Misuse Brand Attribution Iconography Imagery
BlackBerry is a cybersecurity company specializing in enterprise critical event management solutions, endpoint protection, and securing the Internet of things using artificial intelligence and machine learning against cyberthreats. BlackBerry’s brand guide is simple and elegant. The brand guide includes: Logo Anatomy Clear Space and Minimum Size Logo Misuse Color Palette Typography Photography Brand Family – […]
TensorFlow is an end-to-end open-source platform for machine learning. TensorFlow’s brand guide is short and straightforward. The brand guide includes: Logo Usage Wordmark Usage Icon Usage Clear Space and Minimum Size Logo Variations Logo Misuse Color Palette Co-branding Brand Attribution
The Society of Women Engineers is the world’s largest advocate and catalyst for change for women in engineering and technology. SWE’s brand guide is very detailed and formal. The brand guide includes: Introduction and Principles Mission and Values Brand Attributes (Personality) Master Logo Anatomy Logomark Usage Wordmark Usage Logo Misuse Clear Space and Sizing Printed […]
Uber is a platform where those who drive and deliver can connect with riders, eaters, and restaurants. Uber’s brand guide consists of 9 core elements and respective web pages. It’s elegant, detailed and well-constructed. The brand guide includes: Logo Construction Clear Space & Exceptions Color Scale Placement Logo Usage with Partnerships Lockups Social Icons Typeface […]
Spotify is one of the world’s largest music streaming service providers, with over 356 million monthly active users, including 158 million paying subscribers. Spotify’s design guideline is formal and restricted. It includes: Brand Attribution with Multiple Versions of Data Brand Attribution Do’s and Don’ts Logo Usage Icon Usage Logo and Icon Exclusion Zone Minimum Sizes […]