Market: Building Materials

Boise Cascade

Article

Boise Cascade is a North American manufacturer of wood products and wholesale distributor of building materials. Boise Cascade’s brand guide is simple and straightforward. The brand guide includes: Color Palette Typography Brand Personality Tone of Voice Photography Imagery Logo Variations Logo Usage Logo Misuse Trademark Rules Legal Info

Pella

Article

The Pella Corporation is a window and door manufacturing company headquartered in Pella, Iowa. Pella’s brand guide is modern and simple. It consists of three different approaches of brand: consumer, trade and employer. The brand guide includes: Introduction Brand Platform Brand Pillars Target Audience Typography Logo Variations Clear Space Logo Usage Logo Misuse Logo Best […]

B&D

Article

B&D is an Australian company founded in 1946 that manufactures metal doors, sash, trim products, and shutters for residential and industrial garage doors and shutters. B&D’s brand guide is clean and elegant. The brand guide includes: Logo Usage Logo Variations Clear Space and Minimum Size Logo Misuse Tagline Usage Sub-branding Color Palette Typography Brand Application […]

Belgard

Article

Belgard is an outdoor design company that offers pavers, walls, fireplaces and fire pits. Belgard’s brand guide is energetic and attractive. The brand guide includes: Brand Story Brand Personality Logo Anatomy Logo Variations Symbol Usage Wordmark Usage Clear Space and Minimum Size Logo Misuse Icon Usage Color Palette Typography

Owens Corning

Article

Owens Corning develops and produces insulation, roofing, and fiberglass composites and related materials and products. Owens Corning’s brand guide is simple and straightforward. The brand guide includes: Brand Framework Brand Architecture Logo Usage Logo Variants Lockup Usage Logo Misuse Logotype Usage Color Palette Typography Photography Printed Materials Brand Application Examples