UNICEF's Brand Guide

UNICEF's Brand Guide

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UNICEF's Brand Guide


UNICEF's Website



Brand Guide Info

UNICEF is a United Nations agency responsible for providing humanitarian and developmental aid to children worldwide.

UNICEF’s brand guide is simple and formal.

The brand guide includes:

  • General Rules
  • Logo Usage
  • Logo Variations
  • Sizing and Clear Space
  • Logo Misuse
  • Wordmark Usage
  • Tagline Usage
  • Sub-branding
  • Co-branding
  • Typography
  • Color Palette


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