PubMatic's Brand Guide

PubMatic's Brand Guide

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PubMatic's Brand Guide


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Brand Guide Info

PubMatic is company that develops online advertising software for the digital publishing and advertising industry.

PubMatic’s brand guide explains what the brand is about with long texts and plenty of graphic content.

The brand guide includes:

  • Introduction
  • Brand Tagline
  • Emotional Impact
  • Tone of Voice
  • Corporate Narrative
  • Logo Anatomy
  • Logo Variations
  • Logo Placement
  • Clear Space and Minimum Size
  • Logo Color Usage
  • Color Palette
  • Typography
  • Photography
  • Graphic Language
  • Graphic Language Do’s and Don’ts
  • Layout Usage
  • Brand Application Examples


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