Brand Guide Info

Pluralsight is an online education company that offers training courses for software developers, IT administrators and creative professionals.

Pluralsight’s brand guide is clean and elegant.

The brand guide includes:

  • Brand Story
  • Brand Identity
  • Brand Personality
  • Target Audience
  • Tone of Voice
  • Logo Alternatives
  • Logo Usage
  • Clear Space and Sizing
  • Logo Misuse
  • Co-branding
  • Sub-branding
  • Printed Materials
  • Brand Application Examples
  • Color Palette
  • Photography
  • Typography
  • Iconography
  • Summary

ARTICLE

What is An Ideal Customer Profile and Why Do You Need One?

In the past, market experts have emphasized the concept of settling for realistic goals rather than idealistic ones. This means that marketers have historically set achievable objectives and tapered their expectations in an attempt to minimize losses while maximizing their wins. Though this is undoubtedly good advice, there are times when it pays to be […]

ARTICLE

What Are Rockefeller Habits and How Businesses Can Implement Them

The “Rockefeller Habits” are among the most regarded business strategy frameworks that have been practiced by numerous executives and entrepreneurs for the last 2 decades to make their businesses flourish.After reading the biography, "Titan: The Life of John D. Rockefeller, Sr.," Verne Harnish, a business coach and the author of "Scaling Up," became inspired to […]

ARTICLE

Top 10 Strategic Planning Books

          Are you looking to master the strategic planning process? Well, Breakthrough has got you covered! Check out our top 10 must-read books on strategy that will guide you to develop a killer strategic plan for your business or company: Strategy Safari by Henry Mintzberg, Joseph Lampel & Bruce Ahlstrand As […]