Brand Guide Info
IKEA is a Swedish founded, Dutch multinational conglomerate that designs and sells ready-to-assemble furniture, kitchen appliances and home accessories, among other goods and home services.
IKEA’s brand guide is clean and straightforward.
The brand guide includes:
- Logo Variations
- Logo Clear Space
- Logo Misuse
- Color Palette
Knowing your customers is how you reach them. Businesses worldwide focus their marketing on reaching the right audience segments, and to do that, you must have a deep understanding of your ideal customer and their buying process. Understanding what they value, the marketing channels that appeal to them, their unique buying psychologies, and other significant […]
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